Is science IN? We say yes.
3 tips for creating a science-based product.
Ari was featured as a successful case study at the EXU Academy broadcast about collaboration between entrepreneurs and scientists. We’re now sharing our know-how to other brands and entrepreneurs who are on the similar path – wanting to think outside the box to change the world.
In order to tackle today’s environmental and social problems, we can’t go alone. The collaboration between entrepreneurs and scientists helps to spread radical innovation quickly and on a large scale. By merging the know-how and resources of businesses and universities we can reach further and faster than ever before.
This is a win-win situation for everyone – including consumers and Mother Earth.
Our vision was big:
- Creating a product with only active ingredients that would eliminate transporting water and minimise transport emissions
- Using only natural, organic ingredients
- Generating as little waste as possible
- For a small start-up, hiring a R&D team and setting up an efficient high-tech lab for product development from the get-go is, most often, not an option. Perhaps it’s not an obstacle, but an opportunity.
So what did we learn as a start-up?
Use the platforms, teams and funds that already exist:
ADAPTER is a free service created by the Estonian R&D community to offer simple access to the best talent. With a single message, our call to collaborate reached more than thousands of scientists within the network.
University science teams
After working through many pitches, we decided to shake hands with Tallinn University. The team had already worked on many successful skincare prototypes and proved to be world-class in researching and developing products that are scientifically proven, ethical and user tested. Their out-of-the-box thinking and ability to find solutions even when we thought that we’d hit the wall won our hearts.
Read the interview with Ingrid Hindriksson, the Expert of Business Partnerships.
Innovation & development grants
Find your local grant-giving bodies and align your process with the application criteria from the start. Grant-giving bodies often prioritise projects in tandem with specific partners like universities, making the application and decision process swifter than you think. Our handwash prototype development and testing was funded by Estonian Enterprise innovation grant, providing an opportunity to work with the top class team.
These kinds of business-collaborations help the scientific teams stay relevant in the current situation of the world and keep learning real-time. Research becomes tangible very quickly as the entrepreneurs and start-up’s bring innovation straight from the labs to consumers. Tallinn University has already worked with a variety of brands creating around 20 personal care products to date.
We do not have to save the world on our own – partner up, collaborate and co-create for a better future.